Illustrator and Social Media Manager of new line of hoodies for Tuuins Inc. as part of the launch of their
new interactive fashion experience, The Walking Gallery
Remote Illustration Project December 2021 - May 2022
As the project illustrator, I was given free range to design based on the theme of the 4 elements
while incorporating the 5 QR codes per illustration.
I combined an animal inspired by the elements along with the corresponding geometric symbol for each.
WALKING GALLERY
“The Walking Gallery” concept designed to connect clothes and art.
The project consists of a hoodie that follows the themes of natural elements, fire, water, earth, and air, through which we embed a micro-gallery through blended QR codes, into the physical design.
This micro gallery exhibits the work of a different artist in every QR code.
After creating a color palette for the walking gallery and new social media assets,
I managed the existing design team of Tuuins while rolling out this new project.
With my experience in the manufacturing side of apparel printing, I was greatly involved in the final printing process.
check out more @tuuinshoodies
Other merchandise I designed for this project include description cards and stickers featuring my designs, which were included in every purchase,
as well as a specialty box sent to employees when the new line dropped.
© 2015 Julia Paccone. All rights reserved.